In my last post, The #3 Way to Sell More by Using Social Media, I showed how you can sell more by using a free service called AddThis to make it more convenient and therefore more likely that viewers will share [...]

In case you missed it, McKinsey & Co.’s recent research of 20,000 people, in the three geographical regions, and five major industries, on the customer decision journey identified that Trigger Events are the first step in a making a purchase [...]

Congratulations to Iain Beveridge of All Phase Communications the winner of $1,500 worth of Trigger Event services. Iain’s name was drawn from the over 700 people who registered for this weeks webinar – Trigger Events: The Silver Bullet in Sales [...]

Congratulations to the winner of $1,500 worth of Trigger Event services – Laura Waggoner. Laura won when her answer to the question related to The #5 Mistake Sales People Make received the most votes. Stay tuned next week as I [...]

One of the Sales 2.0 services I am a real believer in is JigSaw. “Trigger Events tell you when to talk to buyers, Jigsaw will tell you which buyers to talk to.” With their new open data initiative you can [...]

In previous posts – Back on Track … Finally! & What’s The Big Deal About Trigger Events – I described how to increase close ratios, shorten sales cycles, and increase margins by getting to buyers when they are in the [...]