Word of Mouth on Steroids

In my last post, The #3 Way to Sell More by Using Social Media, I showed how you can sell more by using a free service called AddThis to make it more convenient and therefore more likely that viewers will share [...]

McKinsey, Eliot, and the Funnelholic

In case you missed it, McKinsey & Co.’s recent research of 20,000 people, in the three geographical regions, and five major industries, on the customer decision journey identified that Trigger Events are the first step in a making a purchase [...]

$1,500 Winner and Compelling Events

Congratulations to Iain Beveridge of All Phase Communications the winner of $1,500 worth of Trigger Event services. Iain’s name was drawn from the over 700 people who registered for this weeks webinar – Trigger Events: The Silver Bullet in Sales [...]

$1,500 Winner and Free Trigger Resource

Congratulations to the winner of $1,500 worth of Trigger Event services – Laura Waggoner. Laura won when her answer to the question related to The #5 Mistake Sales People Make received the most votes. Stay tuned next week as I [...]

no-charge company data …

One of the Sales 2.0 services I am a real believer in is JigSaw. “Trigger Events tell you when to talk to buyers, Jigsaw will tell you which buyers to talk to.” With their new open data initiative you can [...]