The #1 Mistake Sales People Make

The number one mistake sales people make is... they make it too hard to become a customer. Think of all the sales opportunities that started out strong only to have the prospect decide to stay with their current supplier. The #1 reason they stayed with their current supplier is: it was not worth … [Read more...]

The #2 Mistake Sales People Make

The Credibility Curve

The number two mistake sales people make is that, even when they get in front of highly motivated decision makers at EXACTLY the right time, they lose the sale because they fail to understand the decision maker placed them in the red zone of the credibility curve - below. When prospects … [Read more...]

The #3 Mistake Sales People Make & Free Webinar

The number three mistake sales people make is they ask for, and get, the wrong referrals - referrals to those who are still in the buying mode of Status Quo - when prospects perceive that the product or service from their current supplier meets or exceeds their needs and are unlikely to become your … [Read more...]