Congratulations to Bill Morgan of Segula Technologies. He won $1,500 worth of free Trigger Event sales training by having the most votes for his answer to my question related to the #6 mistake sales people make.

Next week I will post the #5 mistake sales people make and award another $1,500 worth of Trigger Event services to the person who gets the most votes for their answer to my question related to the #5 mistake sales people make. If you want an early look at the #5 mistake sales people make, take a look at my notes on conducting a Won Sales Analysis.

In the mean time take a look at what Dean Rieck wrote about words that sell. His understanding that people buy based upon emotion and justify with logic is BANG ON!. Take what he says and brainstorm with a friend or a co-worker ways you can do a better job of using emotion in your selling efforts. You’ll learn more about selling with a emotion a few weeks from now when I post the #4 mistake sales people make. If you want a hint at the#4 mistake sales people make, take a look at the section of this web site about being a buyer’s Emotional Favourite

Have a EVENTFUL week!