By Craig Elias
One of the biggest challenges in sales is to get your foot in the door and have that first meeting. To make that challenge less daunting I have partnered with Jill Konrath and three other thought leaders on the teleseminar series Get Your Foot In The Door, that starts this Thursday. The Get Your Foot Read More
Filed under: Craig Elias,Teleseminars,Training,Trigger Events,Webinars
By Craig Elias
In previous posts – Back on Track … Finally! & What’s The Big Deal About Trigger Events – I described how to increase close ratios, shorten sales cycles, and increase margins by getting to buyers when they are in the ‘Window of Dissatisfaction’ and the three types of Trigger Event’s that put buyers into the Read More
Filed under: Resources,Trigger Event Selling?,Trigger Events,Window of Dissatisfaction?,Won Sales Analysis?
By Craig Elias
In the search for resources that provide different perspectives on ‘Trigger Events’ I discovered the the work of R.J. Rummel. In chapter 15 of “Understanding Conflict and War Vol. 1: The Dynamic Psychological Field“, R.J. Rummel does a great job explaining some of the science behind ‘Trigger Events’. See section 15.4 for the details on Read More
Filed under: Articles,Resources,Trigger Events
By Craig Elias
After finally getting the SHiFT blog back up and running last week I had a number of phone calls and emails about two things: When is your next free teleseminar on Trigger Events Why does the email I get have links to past events. 1) The next free trigger event sales seminar “Six Ways to Read More
Filed under: Sales Training,Teleseminars,Training,Trigger Events,Trigger-Based Selling,Webinars
By Craig Elias
After spending several weeks trying to make a certain forum system work with Windows Live Writer or ecto I finally gave up and had my technical expert Mark Edwards replace the forum system. Thanks to Mark I can now use an offline blogging tool to generate blog posts while I am offline, publish them once Read More
Filed under: Business Development,Chapter 1 - Window of Dissatisfaction,Customer Acquisition,Trigger Events